B. J. Fogg
1 workpublishing since 2022
Brian Jeffrey Fogg is an American social scientist and author who is a research associate and adjunct professor at Stanford University. He is the founder and director of the Stanford Behavior Design Lab, formerly known as the Persuasive Technology Lab.
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Brian Jeffrey Fogg is an American social scientist and author who is a research associate and adjunct professor at Stanford University. He is the founder and director of the Stanford Behavior Design Lab, formerly known as the Persuasive Technology Lab.
Published
1 work · 20222022
- ReleasedSep 15